Horizon Peak Blog
Business Leaders Podcast
Listen in for my conversation with Bob Roark about goal-focused content marketing, bridging the gap between tech businesses and their audiences, and why writers should put their egos aside and ask for feedback (even when the client says the copy is good to go).
SEO Is a Long Game — So Focus On Evergreen Content
No matter what some marketing gurus may claim, the truth is that SEO is a long game. Here’s how to play that game well.
Is your blog a publication — or a library?
For better blogging results, stop seeing your blog as a publication. Try thinking of it as an online resource. An ecosystem, even. A living LIBRARY.
Executives: Avoid These 5 Mistakes When You Write Articles for Business News Sites
Are you an executive who’s been invited to write an article for a major business news site? Congratulations! Avoid these five mistakes to make the most of the opportunity.
Copy & Design Brew Podcast
James Turner and Chris Tompkins invited me to their Copy & Design Brew podcast for an exciting conversation about copy, content, confidence and design.
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Jessica came highly recommended — but of course, it’s always interesting when you bring someone new on board to work on your projects. I was thrilled to find that she was quick to respond, enthusiastic, and had an uncanny ability to grasp and tackle complex projects. Especially since my team digitally supports an abundance of SAP products and initiatives!
Olivia Romalis
Digital marketing content specialist at SAP
