Since the release of GPT-3, generative AI software has quickly become a popular and increasingly powerful tool for tech startups. With the newest AI, you can now potentially accelerate your content creation and streamline the process of producing content at a fraction...
I used Jasper.ai to write a blog post. In the video below, I take you on a tour of what I did and what I learned from it — and what I think the future looks like for writers in a world of AI. High-level takeaways: The output depends on the input you give your AI tool....
Having a robust web presence is now table stakes for enterprise tech companies, and offering high-quality content for your prospects should be the foundation of your overall online marketing strategy. Useful content not only helps you attract more prospects, but done...
When VPs or directors of marketing reach out to me for a conversation about their content marketing programs or demand gen campaigns, the same themes come up again and again. They say things like: “Something is off. My CMO wasn’t happy with the last campaign.” Or …...
Struggling to hold the attention of your prospects and customers, and get your SaaS emails noticed? It’s no wonder. Our inboxes are overflowing, and the numbers keep rising. Statista estimates that in 2020, people exchanged 306.4 billion emails every day, and its...